Por Amor 2.0

Don Julio, 2023

This global campaign debuted an entirely new brand identity for Don Julio that celebrates a new generation of Mexican creators and the passion for their culture.

ROLE | Copywriter

CREATIVE | Leanne Amann, Bari Schechter, Miklas Manneke, Quan Bui

DESIGN | Kevin Lyons, Michelle Rivera, Luca Bernardino, Adrian Ortega, Skylar Martinez

PRODUCERS | Patrick Connor, Eve Mahaney, Claire McGirr, Teddy Popick, Helena Medina

DIRECTORS | JC Molina, Leanne Amann

DPs | Flavia Martinez, Max Henderson

PHOTOGRAPHY | Thalia Gochez, Carlos Eric Lopez, Borja V. Conde, Miklas Manneke, Casey Steffens

STYLIST | Nayeli de Alba

EDIT | Matt Beck

MUSIC | Ben Dorenfield